1. EFFORT: There is only one road- one long road - to follow to accomplish our goals. There are no shortcuts. Success comes from hard work. It comes from the extra effort we put in, from the work ethic we foster, and from the values to which we are committed. Only effort, sustained over time, will build the foundation to support success.
2. PATIENCE AND PERSEVERANCE: In our quest for instant gratification, we often forget about patience and perseverance, two of the most useful sales tools ever. You can't plant a seed and expect a ripened crop the next day; you must give the plant a chance to take root and grow. At the same time, you can't sit idly by and wait for it to bear fruit; it takes care and nurturing. Sales are the same way. You must plant seeds every single day, be patient when things do not proceed as quickly as you'd like them to, and be persistent in your efforts to keep that sale alive and flourishing.
3. CULTIVATED SOLUTIONS: Effort, patience and perseverance will not survive unless you believe 100 percent that your product or service has value and benefits for your customer. So talk to potential consumers about your products and services. Ask them what they want it to do for them. Talk to manufacturers and distributors of similar product lines. Use your research to get new ideas and build on what you already have. Find out what works - and what doesn't
